April 21st, 2015 → 12:00 am @ iowawebguy // No Comments
What has become a very hot topic the last few months is Google’s new search algorithm update some call “Mobilegeddon.”
In late February Google announced it was going to use “mobile-friendliness” as a “ranking signal” in how they rank and display search results.
So get ready! Google is now favoring MOBILE-FRIENLDY websites starting TODAY! April 21, 2015.
Is your site mobile-friendly? You can check using Google’s Mobile Test here:
Obviously, every site on the web isn’t mobile-friendly… and it takes time to make the transition. Heck some sites may not need to be mobile–it depends on your audience and competition. But you do want to provide the best possible experience for the user.
DON’T FREAK OUT.
I’m not freaking out. Keep calm… This site is not mobile-friendly yet either. All good things take time. Also, don’t just do something because it’s the buzz. Research. Have a plan. Then execute.
We’ve been really focused on mobile for the last few years especially responsive web design. We’ve also been transitioning client sites that rely on search engine results to drive business to their site.
There’s not a one-size-fits-all solution and transitions do take time. If you haven’t updated your website in the last couple years, this may be the best time!
Here’s a link to the Google webmaster article discussing the change.
As always, if you need help or have questions, contact me.
–Iowa Web Guy
August 3rd, 2012 → 1:13 pm @ iowawebguy // No Comments
I’ve been working with Knoxville Raceway now for over 8 years. They are a perfect case study, which I should probably do now that I’m writing about it. It’s always fun working with clients that like to invest in new technology and like to be on the forefront.
We recently launched a Mobile App available on all major device platforms. The app really gives up-to-the-minute information to the user and provides a portal for fans to interact not only with Knoxville but each other! (I will write a more detailed blog about the app and app development soon.)
If you’re interested in a mobile app or have questions, feel free to give me a shout!
For now, here’s the official press release:
Friday, August 03, 2012 (Knoxville, IA) Knoxville Raceway is pleased to announce the launch of their Mobile Apps available on iPhone, Android and BlackBerry.
The apps allow mobile users to access Knoxville Raceway information on-the-go. The mobile app features Live Results, News, Driver Information, Points, Live Results, Schedule, and a social media feed to interact with others talking about #KnoxvilleRaceway.
“This is a great resource for our fans to stay up-to-date on Knoxville Raceway information anywhere in the world.” said Brian Stickel, Director of Marketing. “We are excited to continue utilizing state-of-the-art technology at the Sprint Car Capital of the World.”
Knoxville Raceway mobile apps were developed by HostIowa.net (http://www.hostiowa.net) and Iowa Web Development (http://www.iowawebdevelopment.com) who has provided web site development and hosting services for Knoxville Raceway since 2004.
The mobile app can be found directly here:
Android: http://bit.ly/T6u7Bn
iPhone: http://bit.ly/Ou1vSh
Blackberry: http://bit.ly/NePXhW
August 30th, 2011 → 12:36 am @ iowawebguy // No Comments
One of the most common misconceptions surrounding the web right now is a “mobile web site” and a “mobile-friendly web site.” The difference is much more than a name.
Mobile-Friendly Web Site
A mobile-friendly web site is a traditional web site that is designed to display correctly on a mobile device. The design and functionality are exactly as they would be on your computer. Of course, there are some differences as mobile devices vary on the use of interactivity such as Flash.
Mobile Web Site
Alternatively, a true mobile web site is designed and optimized to display on a mobile device. Because a mobile device has a smaller screen, only “on-the-go” content is displayed. Fewer and lower quality graphics should be used as mobile web sites should also take bandwidth into consideration to speed up load times.
Mobile Web Site Strategy
There are several strategic decisions that will need to be taken into account:
Example
Here is an example using Panera Bread. They do a really good job optimizing their traditional web site for their mobile web site.
Do you have a mobile site and how does it measure up?
–Iowa Web Guy
Blog &Mobile Development &Questions &web development &Web Strategy
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